This week for my Parents in Business series I’m absolutely delighted to be featuring Box of Hugs created and set-up by three sisters, after their mum was sadly diagnosed with a brain tumour, and I am pleased to say that she has pulled through.
The purpose of Box of Hugs is to be able to send thoughtful gifts to people when you can’t be there with them. Here Anna, Sophie and Lucy share their business story telling us how they have set-up the business, how they make it work around their families, and how they all manage to work together too! They also share with us some useful business tips for anyone who is thinking about setting up their own business. Do have a read, it’s a fab business story to kick-off my series in 2020…..
Tell me a little bit about you, your background, and your business?
Well, firstly there’s three of us. Anna, Sophie and Lucy. We’re sisters who started our careers in different industries. Anna was at Laura Ashley in ecommerce, Sophie was at Trip Advisor in marketing and Lucy was at BGL Group in the commercial team.
We all have an entrepreneurial spirit in us. Before going into business together, we used to always chat about our ambitions and money-making ideas.
A few years ago our mum was diagnosed with a brain tumour. It was a huge shock to all of us. We spent a lot of time together during mum’s treatment. One thing we chatted about during this time was how difficult it was to find something appropriate to send to mum. We sadly couldn’t always be by her side. We all live in different parts of the country.
Our mum thankfully pulled through. Mum’s illness made us all rethink our own lives. Setting up a business together was always a dream. So, we made our dream a reality and launched Box of Hugs London.
Mum was definitely the inspiration behind our business. Not only did her illness help us see a gap in the gifting market. But, it made us remember the surprise boxed packages she sent to us when we were under the weather too.
Our aim with Box of Hugs London is to provide people with thoughtful gifts you can send in the post when you can’t be by their side. Whether you want to say happy birthday, happy Mother’s Day, congratulations, get well soon or simply “I’m thinking of you” we’ve created a Box of Hugs for every occasion.
What were your motivations for setting up your business?
Our mum’s recovery was a big motivator. Life is too short.
All three of us are also mums. Almost losing ours made us see even more how time with your family is so precious. None of us had a great work/family balance. We hoped Box of Hugs would give us the freedom to make money doing something we loved, while still being able to be there for our children. And, we’re thrilled to say it has.
We find working together in a family business extremely motivating. We’re all in it together. Not just us sisters, but our two other sisters, mum, dad and our husbands. Everyone gives their opinion and supports us in some way.
It’s also important for us to show our children they can be anything they want to be. We hope in time we’ll be able to share our business learnings and entrepreneurial spirit with them.